Introducing Our DS Product Lines

Helping stations win their local markets with Content & Distribution, Revenue & Marketing, Analytics, Editorial, and Preferred Partner products and services.

In the fall, when we did our last semi-annual PubMetrics presentation, the news about public radio live streaming wasn't great. After years of steady growth, we saw streaming cume and total listening hours level off.

2016 looks very different. Total listening hours are growing again, up 14% year on year for Q1 when we look at a broad range of 240 station streams. Cume is up 8%. More people are listening, and listening time per session also ticked up in Q1.

What's happening on your website right this second? How many people are there and what are they doing? Are there things you should know right now that could inform what stories you publish or where you invest more time?

WAMC/Northeast Public Radio, headquartered in Albany, New York, is a public radio network serving parts of seven northeastern states. On March 9, Rakiesha Chase-Jackson, Asli Binal, Michael Fussell, Jackie McBride and Justin Brown, all from NPR Digital Services (DS), paid WAMC a visit to spend some time with their team as part of our Inside/Out Project.

Newscasts overall perform really well in NPR One. But, here are a few things we’ve learned recently about how you can make the most of your local newscast in NPR One.

1.       They are shorter than 5 minutes long. There is a sharp drop in performance once newscasts get over 5 minutes in length.

On March 9, 2016, the Digital Services Inside/Out tour touched down in Troy, NY for a visit with the team from WMHT and WEXT at their studios nestled in the Rensselaer Technology Park. Rakiesha Chase-Jackson, Jackie McBride, Asli Binal, Justin Brown and Michael Fussell from the NPR Digital Services team spent a few hours with Mary Gribulis, Interactive Media Director, and Chris Wienk, Vice President of Radio,  for an in-depth and informative conversation about their stations and their digital strategies.

 

In the last four years, NPR Digital Services has launched a joint partnership to invest in a suite of tools and services to serve Member stations' digital strategies. After those four years of building, rolling out, and upgrading tools, it's time to focus on portfolio maintenance to prepare for our next leap forward together.

For Core Publisher stations, we are launching the next generation of Community Calendar, replacing our old Public Interactive Events platform that we will retire at the end of this summer. We hope that you’ll be able to use the updated events functionality to engage your audience in real life, not just over the air or on your website.

Why do we need an API strategy?

Sample sustainer upsell modal window
Visual design: Adam Kiryk

As we confirm our Summer 16 feature release schedule for Marketing Forms, we have opportunities for you to provide our team with valuable feedback on these upcoming features:

1. Real-Time Pledge Reports Survey (May 6)

Thank you for your feedback about using our two real-time pledge reports (Member Comments and Pledge Revenue Summary) since our initial release last fall. As part of improving these reports, we need some more information about your expected use of reporting during pledge drives in order to plan future development.

Community Calendar, Core Publisher’s latest set of features for creating, listing, and promoting events, is ready for stations. Check out the video below to get an overview.

Review the webinar archives below from May 4th, where Justin Brown and Rakiesha Chase Jackson discussed:

Pages

We are here to help!

Our Help Center contains links to product FAQs, training videos and a link to our support form.

Read the Latest from Digital Services

Now launching: New StationConnect logic for more consistent branding and workflow improvements

As we’ve worked to develop and improve Member Station presence across all NPR platforms, two important considerations have guided our decision-making: what value will this have for both stations and end users, and what impact will it have on station workflow? Today, we’re launching new logic in StationConnect designed to make your workflow much more efficient, ease the burden of updates, present your brand more consistently, and further foster strong relationships between your listeners and...

Read More

Measuring your audience and engagement: Updates from Analytics team

Last week was our monthly analytics webinar, where we gather together the top insights across the system on both audience and engagement. As you might expect, election coverage was a big focus for the system this month, and we broke down audience consumption of election coverage, as well as its impact on retention rate. And the results are significant: politics and election coverage had more than double the one-week retention rate of the previous 12 weeks. We also launched two big features to...

Read More

4 Lessons I Learned on Creating Podcasts as Managing Editor of NPR One

As more and more people create podcasts, there’s a lot of competition for people’s ears. But, there’s a reason so many public radio producers are finding success in the podcasting space - we know how to tell a good story! Platforms like NPR One also help provide clues and recommendations for how you can hook your potential podcast audience. Start strong. We can’t understate how important the start of a podcast is. NPR One’s Innovation Accountant Nick DePrey examined the data and found a...

Read More

NPR DS gathers & coordinates SoundExchange royalty reporting for entities covered under CPB and SoundExchange agreement through 2020.