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Analytics
2:58 pm
Wed May 22, 2013

New Enhancements in Station Analytics: Track Author and Tag Performance; Compare Local vs National

Use the Customization tab and click " New Custom Report"

There's a lot of good stuff coming from the Station Analytics System these days, so if you haven't yet signed up you can read more about it, but I know you're going to like this new batch of enhancements that are rolling out this week.  In addition to launching dashboards, we are supercharging the data that is in your Premium Google Analytics account by taking advantage of Custom Variables.

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News Training
3:13 pm
Tue May 14, 2013

3 Ways Tweeting is Like Radio Reporting

Tweeting is not a skill that should come out of left-field for journalists that work in radio.

That's a key point that WBUR reporter Curt Nickisch made several times during a recent Twitter chat where he shared thoughts about his use of social media during the Boston Marathon bombings and manhunt, and also in his day-to-day work.

While it does take practice, here are three key ways radio reporters are already ahead of the game on Twitter:

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News Training
3:30 am
Thu May 9, 2013

Webinar: Visualizing Public Radio With KPCC Visual Journalist Grant Slater

Credit http://instagram.com/kpcc
KPCC's Instagram feed showcases photos from the field, highlights from their coverage, and more.

Post updated May 16 with resources from the webinar:

"Social photography is nothing less than a creative revolution."

That's taken from a blog post by KPCC visual journalist Grant Slater on the new blog AudioVision. Slater is part of a team of journalists exploring what public radio looks like in Southern California.

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Analytics
6:38 pm
Mon May 6, 2013

Six Steps to Site Tagging in the New Station Analytics System

Having trouble getting setup in the Station Analytics System?  Not sure what you need in order to get started?  Follow the steps below to get your station up and running on the new system and start benefiting from the new tracking tag today! 

Creating a Login at analytics.nprstations.org :

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News Training
11:28 am
Fri May 3, 2013

5 Ways ProPublica Uses Communities for Investigative Reporting

ProPublica.

In the latest NPR Digital Services webinar, we heard from Blair Hickman, the Community Editor at ProPublica.

Blair walked us through the life of ProPublica's  investigation into U.S. patient safety and the important role communities played in the process. 

Here are the five steps ProPublica takes for community-powered investigative reporting.

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Social Media News Training
8:20 pm
Thu May 2, 2013

WBUR Reporter Curt Nickisch Shares Twitter Tips

Curt Nickisch's first tweet after the Boston Marathon Bombings.

Updated May 14: 

WBUR's business and technology reporter Curt Nickisch regularly uses Twitter to share links, photos, updates and to keep track of news in Boston and his beat. So, when the Boston Marathon Bombings happened, he was ready to use it as a tool for coverage of the bombings and the manhunts that ensued (along with radionational coverage, and more).

Nickisch joined us to share tips and tricks on how he uses Twitter as a reporter for an #NPRKnight Twitter chat on May 10.

Find a recap of the chat below:

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News Training
4:06 pm
Thu May 2, 2013

How KQED is Reaching New Audiences With Pop Culture Coverage

Credit courtesy KQED Pop
KQED Pop critically examines the social and cultural impact of music, movies, television, advertisements, fashion, the internet and more.

Is there a place for pop culture in public media arts and culture coverage? Can public media reach new and younger audiences?

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Local Stories Project
10:03 am
Thu April 25, 2013

Six Tips for Creating Shareable, Local Content

Creating digital stories that people living in your city will share and talk about doesn’t have to be complicated. 
The Local Stories Project shows that the tactics to create shareable stories cross state lines (all the way from Alaska to D.C.).
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Analytics
3:37 pm
Tue April 23, 2013

Metrics Spotlight: What is keyword “(Not Provided)”?

Credit DoodleDeMoon / flickr
Confused Stormtrooper

You may have noticed something cryptic in your keywords reporting - "(not provided)".  This item has been creeping up in the ranks for many sites and is now in the top slot for many of our stations.  Wondering what this is and what you can do about it?  Well, here's some background:  The keywords that visitors typed into search engine are usually added to the referring url so that they can be captured by Google Analytics for search engine referrals.

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Composer 2
5:31 pm
Fri April 19, 2013

Composer 2 Now Available

We are very excited to share that Composer 2 is now available to stations!

New and Improved Features in Composer 2

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