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Local Stories Project
9:43 am
Tue September 10, 2013

Apply Now to Join the Local Stories Project

Last spring, we launched the first round of applications for the Local Stories Project. We added four more stations in May and we promised another application round in the fall.

Guess what? It’s fall. Well, close enough, and we’re launching the new application round today.

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Analytics
3:49 pm
Fri September 6, 2013

On Public Radio Homepages, Our Audience Is Listening

Click through rate for elements on Core Publisher home pages

The web is a visual medium. Since the html blink tag was created we have all been focused on the appearance of our websites, but for the public radio audience listening is critically important - even on the web. Rather than thinking of the homepage as a whole, we looked at the individual parts or functional elements to determine which were most effective at engaging visitors.

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My So-Called Digital Life
2:42 pm
Fri August 30, 2013

A Peek Inside Eyder Peralta's Digital Life

Credit Kainaz Amaria/NPR

People involved in public media share how they wade through the digital news deluge.
This month we spoke with Eyder Peralta, reporter for NPR’s The Two-Way

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My So-Called Digital Life
2:01 pm
Tue August 27, 2013

A Peek Inside Kat Chow's Digital Life

Kat Chow
Credit Lucas Anderson

People involved in public media share how they wade through the digital news deluge. This month we spoke with Kat Chow, digital journalist for NPR’s race, culture and ethnicity blog CodeSwitch.

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Analytics
4:03 pm
Fri August 23, 2013

Drive Impact in Google Analytics by Using Goals

Our dashboards and monthly reports feature traffic source pretty prominently. You are probably well aware of how much of your traffic is from Direct, Search, and Referrals - if you're not, learn more about Traffic Sources in this Google Analytics Training Video. Google Analytics reporting devotes an entire section to Traffic Source, but if it isn't meaning much to you perhaps there is something missing from your reports.

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Responsive Design
1:12 pm
Tue August 20, 2013

New NPR.org Homepage (& Auto-Localization)

This week we launched the new, responsively redesigned homepage for NPR.org.  Our goal: increase audience engagement (pages per session, unique users), create a cohesive experience across platforms, improve local / national connection, and improve listening engagement.  

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Core Publisher
1:56 pm
Thu August 8, 2013

Release Update: Fixes for Audio uploads, Analytics Dashboard, Composer 2 integration and More

Over the last few sprints we have made the following updates and fixes:

  • fixed Top Referrers in Analytics Dashboard
  • moved the Core Pub codebase to Git
  • updated "170 Million" block branding
  • added program list from Composer 2
  • moved everyone to the new audio upload process
  • fixed top banner alignment

See additional details below. 

Fixed Top Referrers

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Help Center
1:38 pm
Thu August 8, 2013

Announcing the New DS Help Center for Self-Service Support Resources

NPR Digital Services is pleased to announce that we have developed a new support Help Center to provide additional self-service resources for stations to get answers to frequently asked questions, step-by-step how to instructions, training videos, and printable manuals for most of our products and services.

Our goal is to provide a variety of channels for stations to resolve any issues you have as quickly as possible, and reduce the need for submitting tickets for common questions and support needs.

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Support Changes
1:30 pm
Thu August 8, 2013

DS Support Changes to Improve Product Expertise and Responsiveness

Starting the week of August 5, 2013, the DS Support team is changing how we are working with the station community. Previously, each of our three support managers were regionally focused with a Station Relations Manager, handling all the setups and product & services support for a specific region.

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Storytelling
10:31 am
Thu August 8, 2013

9 Types of Local Stories that Cause Engagement

Credit Russ Gossett

When you come across a story about your town, city or state, what makes you want to share it?

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