UPDATE: April, 2014
This webinar is out-of date. Refer to Facebook's media guides for the most updated best practices for getting started on Facebook.
Refer to Twitter's news guides for the most updated best practices for getting started on Twitter.
To make the most of a station’s Facebook and Twitter pages for news, take a step back and evaluate what’s working and what’s not.
The editorial team at Digital Services does assessments of stations’ sites and social media before working with them for news training, but you don’t need to wait for us to do an assessment.
In a recent webinar, we shared what to look at initially, and the deeper questions to ask to continue to build a community and audience on Facebook and Twitter. The video, slides and summary are below.