News Training

News Training
12:31 pm
Mon August 18, 2014

Advice Column: Should Reporters Produce Stories for Radio and Web?

Credit Original image via Flickr/donovanbeeson

The NPR coaching and development team works with NPR and member stations to help newsrooms and journalists reach a growing, multi-platform audience. As part of that work, we’ve found that stations share many of the same questions and concerns with us.

This advice column is one way to help make those questions and answers more public. By making public radio’s collective knowledge accessible, we can continue to learn from each other.

All thoughts, questions and feedback are welcome. Share your feedback via email to

Submit your own questions for future installments of the advice column in this form.

Kim Perry

NPR Director of Editorial Coaching and Development

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News Training
2:37 pm
Fri August 1, 2014

Tumblr's Best Practices for Building Community and Spreading Stories

Log-in to Tumblr and who knows what you'll find.
Credit Background image provided by Jolie Ngo,

Tumblr has been used by NPR and many stations to do special projects, connect with audiences in new ways, and more. Danielle Strle, Tumblr's director of product for community and content, shared best practices for using Tumblr to build community and share stories. Watch the recording of the discussion below. 

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News Training
4:13 pm
Thu July 24, 2014

How To Engage Your Community Visually With Instagram Callouts

This Instagram callout from NPR and KPCC asked people to tell the story of a place where something happened with the hashtag #PSThisisWhere. It could be personal or monumental. The team received an array of photos and stories by asking the audience to share their photos and stories.
Credit clockwise from top left by Instagrammers @plainviewcrowe,@pmarlin, @kaleykim, @mitzianab

The majority of Americans are now carrying cameras wherever they go - in their smartphones

The NPR Visuals team has engaged with this smartphone-toting, photo-taking, audience by asking them to share photos around various themes, stories and series on social media. Instagram in particular has been a useful platform for these storytelling projects, NPR Visuals assistant producer Emily Bogle said in a recent webinar with us.

Emily shared when to do an Instagram callout, how to plan, carry one out, and many more tips. Watch the recording of the webinar, click through the slides and read through a summary below.

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News Training
2:59 pm
Fri July 18, 2014

How Community Listening Sessions Can Help Stations Reach New Audiences

KCUR's Up To Date Host Steve Kraske, left, leads a discussion with community members during a listening session in March.
Credit Alyson Raletz KCUR

We often hear questions like this one: how can our station reach new audiences? One way to start is with community listening sessions.

In a recent webinar, we heard from two stations that have sessions to build relationships in communities that are underserved by the media.

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My So-Called Digital Life
12:55 pm
Thu July 17, 2014

A Peek Inside Eric Aasen's Digital Life

Credit Lyndsay Knecht/KERA)

People involved in public media share how they wade through the digital news deluge. This month we spoke with KERA Digital News Editor Eric Aasen. Eric joined KERA after over a decade at The Dallas Morning News. According to his Twitter profile, he knows everything there is to know about Big Tex, the country’s quirkiest landmark. Eric shares his must-reads, must-follows, guilty pleasures, words of wisdom and more below:

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Editorial Monthly Newsletter
4:30 pm
Wed July 16, 2014

Training Updates from KNAU, KAZU & Michigan Radio and Upcoming Webinars on Instagram and Tumblr

Happy summer! We have a lot to share with you this month including great advice from KERA Digital News Editor Eric Aasen, highlights from recent visits to KNAU, KAZU and Michigan Radio, and stories out of KUT and WESA. Do you have a story we should spotlight next month? Let us know by emailing us at Or just email to say hi, we like that a lot, too.

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News Training
2:22 pm
Wed July 16, 2014

The Three Audiences to Serve During Breaking News (And How They Can Help Newsrooms)

The three types of audience for breaking news.
Credit Russell Gossett


  Floods, fires and earthquake can make the world seem like it's coming to an end. Then, there are those man-made catastrophes that end people's lives with a gun or explosive. Between mishaps of celebrities and politicians, "breaking news" can seem like an overused term in the era of the 24-hour news cycle. But there are certain instances where an event is unfolding and people really need that news immediately. Having an understanding of who those people are and what they need can help guide your coverage, and help people who are affected. 

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News Training
10:28 pm
Wed June 25, 2014

Stations Share Their #NPRKnight Thanks With the Knight Foundation on Twitter

NPR's Kasia Podbielski, Eric Athas, Ki-Min Sung, Teresa Gorman, Kainaz Amaria and Kim Perry join in on the day of thanks for the Knight Foundation.

Updated July 15, 2014 after #NPRKnight day of thanks.

After two years, our Knight Foundation funded digital news training with member stations is coming to an end. We've been able to work directly with 827 people from 68 stations from 35 states and the District of Columbia. That's not to mention the thousands of participants in our free online webinars.

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News Training
4:41 pm
Wed June 25, 2014

A Quick Look Back at Two Years of #NPRKnight Station Digital News Training

NPR member station staff take part in a photo editing training activity at a Knight Foundation funded conference in March 2013.
Credit Kasia Podbielski

In 2012, the Knight Foundation awarded a $1.5M grant to NPR in support of its efforts to expand the digital news capacity of NPR and NPR Member Stations. 

As we get ready to end the past two years of station digital news training funded by that grant, we thought we'd share some of the highlights that we've been able to accomplish thanks to collaboration between stations and NPR.

A quick snapshot of who has been reached in the past two years:

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News Training
9:51 am
Wed June 25, 2014

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