How to Establish Your Digital Workflow [VIDEO]

Apr 19, 2013

Mark Brush's desk
Credit Mark Brush

Each reporter, news director, producer and editor will have their own way of doing things. But to be effective on air and online, it's important to have a newsroom workflow that everyone understands. To help you figure out what's best for your station, we interviewed four different people with different duties but similar ideas for how to be successful without being overwhelmed.

Grace Hood, KUNC Reporter
Grace has won numerous awards for her on-air reporting in Colorado, but she also actively produces content for KUNC's website as well. She discusses how to do both without being overwhelmed.


Workflow with Grace Hood (April 16 2013) from NPR Digital Services on Vimeo.

Mark Brush, Michigan Radio Senior Producer
Mark started in radio but now leads Michigan Radio's digital efforts. The station has built some of the best online content packages in the member station sphere. Mark talks about ways to get your radio reporters thinking digitally.


Workflow with Mark Brush (April 16 2013) from NPR Digital Services on Vimeo.

Gabe Bullard, WFPL Director of News and Editorial Strategy
Gabe began as a reporter in Louisville before moving into his current position. Along the way he blogged, hosted and edited. Now he oversees a newsroom that repeatedly produces viral content and breaking news for a digital audience.


Workflow with Gabe Bullard (April 17 2013) from NPR Digital Services on Vimeo.

Jim Hill, KUNC Digital Manager
When KUNC's transmitter went offline during a forest fire, Jim spun up a live blog that became the go-to source for information. He's full of tips on finding videos, linking to content and growing audience. His efforts have created a digital identity for KUNC that reflects Northern Colorado both with news and cultural coverage. Jim talks about how you can be a big player in the digital space even with a small newsroom.

Workflow with Jim Hill (April 17 2013) from NPR Digital Services on Vimeo.