A piece by Harvard's Nieman Journalism Lab highlights how NPR Digital Services and NPR.org are experimenting through partnerships with member stations. The story references two recent projects -- our experiment with KPLU to geotarget content on NPR's Facebook page and a new test that displays local headlines of 13 member stations on the NPR.org home page.
Read the Nieman Lab article here.
There has been a lot of buzz around NPR's local experimentation lately. More coverage of NPR's local focus:
- "Knight Foundation News Challenge Entry: GeoGraph" (Knight Foundation)
- "NPR experiments with local news headlines on national home page" (Poynter)
- "NPR seeks to help media organizations geotarget Facebook content at scale" (InsideFacebook)
- "NPR Eyes Expansion Of Local Facebook Content Trial" (AllFacebook)