Hello and happy March*. This month we concluded one round of Knight Training at the same time as we launched our fourth 11-week session; conducted an intensive on-site training at WVXU and launched our social media marketing webinar series.
We love hearing about (and highlighting) your digital efforts, providing an inside look at the digital lives of our public media colleagues and offering training to help you stay on top of digital storytelling.
Have a story to share? Let us know.
For those of you who are interested in the event [Digital Day] we held in Austin (during SXSW) you can find the audio of the session here.
*Life got ahead of us this month, but we are hoping April Fool's Day gives us a free pass.
WLRN Fuels Community Discussion in South Miami
Floridians packed a 600-seat theater last month to join WLRN and the Miami Herald for one of The Town Hall Session 2013 events. The focus of the public discussion: education, voting reform, property insurance, and political transparency. WLRN used the Public Insight Network and social media to solicit hundreds of questions prior to the event and got dozens more at the event itself. In addition, it was promoted on multiple platforms including blogs, newsletters, online chats, print advertisements and radio and and TV broadcasts. You can watch the Town Hall here or play the interactive ethics game Tallanasty they developed as part of the pgoject, funded by Global Integrity.
We completed our third 11-week Knight Training with Aspen Public Radio, KBIA, KGOU, KMUW, MTPR, NCPR, WJCT, WUNC, WXPN and WYPR. Kudos to KMUW — their story on a Pontiac "Frankencar" was picked up by Gawker Media's Jalopnik. The story was the result of an 11-week Knight training assignment.
CPR, KCRW, KUHF, KUSP, Marfa, NET News, WCAI, WKSU, WPLN and WWNO kicked off their 11-week training last week with a three-day leadership conference at NPR West. Kinsey Wilson, Steve Mulder, Mark Stencel, Mark Memmott, Jennifer Strachan, Chris Swope, Matt Thompson and the NPR DS Editorial team presented on audience-centered digital strategy, breaking news in web time, blogging, metrics and success in online local news. At the end of the three days, stations presented their digital goals; we look forward to working with them over the next 10 weeks to achieve them.
Onsite Training - WVXU
Cincinnati's WVXU recently participated in a one-week intensive on-site news training, working on web writing, photography and social media. You can read more about their hand’s on photo training here.