Station Spotlight

Editorial Monthly Newsletter
10:46 am
Thu May 23, 2013

Station Spotlight on WABE and Training Updates

Dennis O’Hayer Tries Comedy

Ahh May, the month of mothers, flowers, World Press Freedom, the Kentucky Derby and… of course news training. We love hearing about your adventures in digital storytelling. Since sharing is caring, send us an email about your endeavors, and we may feature you in a future newsletter.

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Social Media Marketing
2:47 pm
Tue May 21, 2013

5 Lessons from WABE's Most Successful Pledge Drive (Ever)

What if Steve Goss were a Kindergarten Teacher?

WABE’s latest pledge drive resulted in 15,393 pledges and $2 million. The results weren’t a coincidence – WABE’s staff tried some new things and had a smart plan to get their listeners and readers pledging away. After noting their huge success, we asked Jason Parker, WABE digital media strategist, how it all happened. Here are five (ok six) lessons Jason shared.*

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Editorial Monthly Newsletter
1:36 pm
Mon April 22, 2013

Station Spotlight on St. Louis Public Radio, Local Stories Project and Training Updates

In the Local Stories Project, stations from across the country share ideas and knowledge.
Credit Via Flickr user Dave77459/Creative Commons

Ahhh April. This month we shared lessons on analytics, data journalism and launched the Local Stories Project. Our DC contingent also started life in the brand new NPR HQ.  

We love hearing about (and highlighting) your digital efforts, providing an inside look at the digital lives of our public media colleagues and offering training to help you stay on top of digital storytelling.  Have a story to share for our next newsletter? Let us know by emailing

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Beyond the Newsroom: Harnessing Your Community
3:02 pm
Fri April 19, 2013

How to Turn Local Thinkers and Influencers Into Digital Contributors [VIDEO]

Is there a world renowned professor at a nearby university? How about a famous local chef? A local filmmaker, artist or writer? The people who make up your community don't have to just be sources in stories — they can be part of the storytelling process. This is the idea behind Cognoscenti, WBUR's new ideas and opinions site. The site is made up of contributors from Boston's community of thinkers and influencers.

In this webinar we had a conversation with Iris Adler and Frannie Carr Toth, who run Cognoscenti.

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Data Journalism
5:49 pm
Tue April 16, 2013

How St. Louis Public Radio is Using Data Reporting to Track Lobbyist Money



Accepting money from lobbyists appears to be one of the few bipartisan issues that exists, St. Louis Public Radio’s Chris McDaniel wrote in a post announcing the launch of the “By the Numbers: Lobbying in Missouri” series.

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Editorial Monthly Newsletter
3:05 pm
Mon April 1, 2013

Station Spotlight on WLRN and Training Updates

Attendees at Monday night's Town Hall session came prepared with hundreds of questions on everything from healthcare to gun control.
Credit WLRN

Hello and happy March*. This month we concluded one round of Knight Training at the same time as we launched our fourth 11-week session; conducted an intensive on-site training at WVXU and launched our social media marketing webinar series.

We love hearing about (and highlighting) your digital efforts, providing an inside look at the digital lives of our public media colleagues and offering training to help you stay on top of digital storytelling. 

Have a story to share? Let us know.  

For those of you who are interested in the event [Digital Day] we held in Austin (during SXSW) you can find the audio of the session here

*Life got ahead of us this month, but we are hoping April Fool's Day gives us a free pass. 

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12:19 pm
Tue March 19, 2013

Establishing a Visual Voice: Hands-On Photo Training at WVXU

We had another photo training session, this time with the newsroom at member station WVXU. The images made by the newsroom staff (above) celebrate the people and architecture of Cincinnati.

After the training, reporter Howard Wilkinson put his new-found photography chops to practice. He did a story on two unusual political allies - Ken Blackwell and Jerry Springer

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Monthly Editorial Newsletter
11:51 am
Wed February 20, 2013

WDET's "Back to Basics" Series and Training Updates

Happy February all!

This monthly newsletter highlights your digital efforts, provides an inside look at the digital lives of our public media colleagues and lets you know about digital news training opportunities.  We’re putting together resources on digital marketing. Have you used Facebook or Google ads at your station? Email Kasia at to share your experiences (and stay tuned for information about this training).  

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11:11 am
Fri February 15, 2013

Establishing a Visual Voice: Hands on Photo Training at WLRN

While I can preach the visual gospel over webinars and remote training, nothing compares to the real thing. I recently visited the team at WLRN in Miami, Fl., and want to share some of their great work.

In our first hour-long session we went back to the basics and discussed the fundamentals of visual storytelling. The following day I unleashed these intrepid reporters out into the wilds of Miami. Their assignment: find a visually compelling subject and make a good image.

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2:56 pm
Fri February 8, 2013

Here's How Michigan Radio Developed Its Digital Workflow [VIDEO]

A snapshot of Michigan Radio's Whiteboard, which the newsroom uses to stay organized.

When word comes from on high that reporters and producers need to focus more on digital, the first thought is often, "When am I going to have time for that?" No one wants to do more work, right?

Well, it's not about more work. Instead it's about adapting stories to different formats.  We interviewed Mark Brush, a Senior Producer at Michigan Radio, about how he developed best practices for a digital workflow. 

Mark is full of great ideas for getting radio-focused reporters excited about online storytelling. His three keys are:

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